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Qualcomm and BMW surprise with the Snapdragon Ride Pilot in the new iX3. It seems they want everyone to use it.
The system is impressive. It drives itself on some roads. It changes lanes without assistance. It's not perfect, but what a breakthrough.
BMW launches it. In 2026, it could be in more than 100 countries. Incredible.
Cristiano Amon, the CEO of Qualcomm, is excited. He believes this will attract more manufacturers. The system is designed to be shared.
Qualcomm is expanding. It no longer only makes chips for mobile phones. It wants to dominate cars as well. Its ambitions are huge.
The iX3 will be like a giant experiment. If it works well, others will want to copy.
It's curious to see BMW collaborating like this. Traditional manufacturers are looking for tech allies. Software is now in charge in cars.
It is not entirely clear how this will evolve. But it seems that Qualcomm and BMW are going to make headlines.